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George Ritzer : ウィキペディア英語版 | George Ritzer
|main_interests = SociologySocial theoryMetatheoryTheory of rationalizationPolitical sociologyEconomic sociologysociology of consumption |influences = Jean BaudrillardThomas KuhnKarl MarxAlvin TofflerMax Weber |notable_ideas = Created the concept of McDonaldizationconsumptionsomething vs. nothingprosumptionglobalizationgrobalizationglocalizationmetatheory}} George Ritzer (born 1940) is an American sociologist, professor, and author who studies globalization, metatheory, patterns of consumption, and modern and postmodern social theory. His most notable contribution to date is his concept of McDonaldization, which draws upon Max Weber's idea of rationalization through the lens of the fast food industry. In addition to creating his own theories, Ritzer has also written many general sociology books, including ''Introduction to Sociology'' (2012) as well as ''Essentials to Sociology'' (2014), and modern and postmodern social theory textbooks. Currently, Ritzer is a Distinguished Professor at the University of Maryland, College Park. == Biography ==
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